Just imagine this: over 70% of recruiters admitted they check out the candidates on LinkedIn before contacting them, yet, despite this, so many job seekers treat LinkedIn like a resume graveyard.
A few endorsements, a one-line headline, voilà!
It’s sort of like wearing pajamas to business networking events. Well, if the recruiters are hanging out at LinkedIn, isn’t it time for us to come out with our best (and most professional) foot forward? There are, though, a handful of old-time LinkedIn faux pas that seem never to go away.
Alright, let’s talk about three common mistakes job seekers are making and then we can flip them around so LinkedIn is actually working harder for you.
1. Outdated Profile
One common mistake I see senior job seekers make on LinkedIn is sticking with an outdated profile—treating it more like an online resume archive than a dynamic tool. It’s tempting to think, “Well, I’ve got years of experience; that speaks for itself.” But LinkedIn today is all about engagement and relevance, not just your work history. I have been on LinkedIn since 2013. Although I started using it way after I graduated, here’s my journey for your inspiration. My 10 Years on LinkedIn: What I’ve Learned and Achieved
2. Optimizing Profile
Another one? Avoiding a profile picture or using an old one. I get it. Who loves updating profile pics? But a recent, professional photo makes a great first impression and shows you’re active and approachable.
3. Unprofessional Profile Headline
Many seniors also tend to ignore LinkedIn’s headline and summary. A headline like “Experienced Sales Manager”doesn’t stand out. Instead, think about highlighting what makes you unique or the value you bring, something like:
“Helping teams grow revenue and build client relationships through strategic sales expertise.”
Remember, it’s all about your unique selling proposition that makes you different from others. I have explained Why Targeted Work Beats Noise on LinkedIn.
Finally, many overlook the power of networking and content. LinkedIn rewards active users, so take a bit of time to comment on posts, share insights, or even write a short post now and then.
Showcasing that you’re still curious, learning, and open to new trends can make all the difference, especially for recruiters who want to see that energy, no matter your experience level. So If you are a beginner or an established professional, I have explained in detail Why Every Young Professional Needs a LinkedIn Profile
Create your profile today and join the digital landscape, because the future of the work is changing rapidly, and we can’t afford to be left behind.
